You want the best hotel website. One that entices lookers to become bookers, choosing your lodging over all the others available. You know the site has to be mobile friendly and easy-to-navigate, you want beautiful photography to showcase everything your hotel has to offer… but what else do you need?
While it makes sense to keep your website modern, the best hotel websites help potential guests solve problems and make it easy for visitors to complete the travel planning process.
In today’s post, we’ll review the most important features for great hotel website that convert lookers to direct bookers.
This guide, therefore, gives you examples of good design, bad design, and just plain ugly design. Although not all examples are hotel websites, you can apply these principles when considering the design and structure of your website.
1. Relevancy & Content
2. Menu & Navigation
3. Branding & Design
5. Use of Images
Logo + Branding for Hotel, Restaurant, Travel Agency
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